There are still those who are unaware that a .barcelona domain can benefit their website’s SEO. Adding the .barcelona domain to your website infrastructure can be a highly efficient strategy for improving your presence in search engines, particularly if your project is linked with the city.

Either way, regardless of the domain extension you use, the most important thing for achieving a good position is that you work on the content and structure of your website.

How you can use the .barcelona domain to reach your target audience:

·       Clear geolocation: a .barcelona domain says a lot. It shows that your project is linked to the city. It can help you to position your website better in local searches, particularly if you offer products and services in Barcelona.

·       Set yourself apart from generic domains: a .barcelona domain makes you stand out. You’re not just another .com, you’re a brand with personality and local identity. Users won’t forget you. The .barcelona domain identifies you with the city’s values, an open, creative and cosmopolitan city.  

·       A relevant domain: choose a domain name that makes it clear what your project is about. You’ll help Google and users alike to understand you better from the outset.  

·       Content conceived for your audience: publish content linked to the city, use keywords linked to Barcelona and give local customers a voice.

Five steps to strengthen your .barcelona domain’s SEO

1.    Make sure tour website is well programmed and compatible with search engine standards.

2.    Get quality links with websites with authority and relevance.

3.    Improve the loading speed for your site and offer a fluid user experience.

4.    Work on your keywords, particularly those linked to your activity and location.

5.    Filter your target audience well and adapt your message to their needs.

Make the most of the .barcelona domain to connect with your local audience better and stand out in search engines.