Artificial intelligence has revolutionised many sectors, and digital marketing is no exception. ChatGPT, one of the most advanced AI tools, offers enormous potential for optimising SEO strategies and achieving better results in search engines.
How can ChatGPT help with SEO?
- Generating content: ChatGPT can create articles, product descriptions, metadescriptions and other types of quality content, providing it is given the right keywords and instructions. Remember to check that the content is in line with SEO practices (such as suitable inclusion of keywords, optimisation of titles and correct structuring of internal links).
- Keyword research: not sure which keywords you need to use for people to find you with a search engine? ChatGPT can help you identify the most relevant keywords for your business and suggest synonyms and long-tail expressions. Remember you can use specialist SEO tools to verify their availability.
- Improving style: ChatGPT can check and improve your texts to make them more attractive and persuasive. It can also help you organise keywords into semantic groups, compose metadata, descriptions and ALT tags for images, as well as suggest responses for FAQs.
How to start using ChatGPT to help optimise SEO
- Define your goals: before starting, clearly establish your SEO goals. What do you want to achieve with your website? What are you offering?
- Provide clear instructions: tell ChatGPT what type of text you want, what keywords to use and how you want it to sound.
- Check and edit: even though ChatGPT is highly competent, it is always important to check and edit the texts generated to ensure they offer quality and suit your brand.
- Combine AI with human creativity: although tools such as ChatGPT can be highly valuable for us, we need to remember they are still a long way off substituting our creativity. AI should always be a way of supporting the generation of ideas and improving content, but only your personal touch will make the difference.
A step further: create your website with AI
Many registration companies currently offering the .barcelona domain, such as Nominalia and Cdmon, propose packages with hosting that allow users to create their own website using artificial intelligence. If you need to create your .barcelona site from scratch, don’t miss the chance to explore the possibilities offered by artificial intelligence to create an updated, competitive and well-positioned website.
